Art of Creating an Effective Social Media Marketing Plan

Do you wish to connect with your target consumers more effectively? If yes, then you need a strategy that will enable you to deliver pertinent… The post How to Create a Sustainable Social Media Content Marketing Plan in 2018 appeared first on Kuldeep Bisht.

via How to Create a Sustainable Social Media Content Marketing Plan in 2018 — Kuldeep Bisht


Write SEO and Forget About The Most Important Thing

If you’re a blogger. Must read this post.


As a freelancing writer, I often get requests to write interesting and engaging content, most of the times to include keywords so enabling the article (hence the website as well) to get indexed on Google Search Engine. If you don’t know what SEO stands for, it is Search Engine Optimization.

There are quite a few algorithms to take note of and differences between short repeated keywords vs long tailed keywords, long form content vs short form content, bullet points vs numbering and images, videos, backlinks etc. One thing though, it is hard (not impossible) to have everything in the content and yet remain relevant and interesting to your audience.


When my clients asked for SEO writing, I try my best to stick to the guidelines given to my best abilities without compromising the core meaning of the article and engaging the readers. I’ll explain to my clients that you might…

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5 Ways to Improve Your International SEO Strategy

Improve Your Website SEO for Global Ranking & Traffic.

Antony Agnel

If you are targeting local customers and want to rank well for local search queries (or terms), then you would have heard of local or domestic SEO. But what if you want to target international customers or people from multiple continents at the same time? Here’s where international SEO comes into play. Optimizing your site for international SEO is one of the cheapest methods you can use to target international customers easily.

You should definitely consider optimizing your site for international SEO if you are ranking well for popular search terms abroad, if you are continuously receiving huge amounts of traffic from abroad and if you are an online business dealing with sales, services & digital downloads.

Another key factor to consider is that, though Google may be popular in many countries, in some countries their local search engines outrank Google in usage. In these places, you should rely on…

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Black Hat SEO World – See the Darker Side

While reflecting on this week’s topic about the legal and ethical issues confronting digital marketers a term came to me: “Blak Hat SEO”. Yes, that dark and dodgy side of the search engine optimisation (SEO) world, which is still used despite search engines’ efforts to battle it. So what exactly is Black Hat SEO and […]

via Black Hat SEO: The dodgy side of the SEO world — My Social Media Marketing Insights